The NBA and Its Continuing Trademark Battles

The July 9 issue of the SIPO Newspaper/ Trademark Weekly (http://www.tmweek.com/yw_list_danye.asp?newsid=1624) reports that Nike and Kobe Bryant are involved in the latest skirmish with an alleged trademark squatter.  A natural person in Fujian person has applied for a mark in class 18 for “科比 KB-KOBE” and obtained a registration against the opposition of Nike.  Nike asserted before the Trademark Review and Adjudication Board  that the mark infringed Kobe Bryant’s personality rights (rights to the name), and was in bad faith, and has since appealed the matter to the Beijing Number 1 Intermediate Court. Continue reading